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Cephrus Wraps Tacoma Narrows Bridge Documentary Project
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Napa, Calif. – Cephrus announced final completion of “The New Narrows Bridge: Completing a Modern Marvel” documentary slated for 2007 summer release. After four years of filming and two months of post production, the entire team is ecstatic about the results. Over 200 tapes were shot recording interviews with engineers, designers, construction workers and the general public which will become historical records of the project.
“We are very pleased with the entire process as this project was years in the making. There is a bittersweet emotion when coming to the end of an endeavor such as this,” says Jonathan Elliman, Director of Creative Services. “We know that this is not the end of the many friendships made over the length of this project,” says Elliman.
Cephrus will release a 17-minute version of the film as part of their Cephrus Video Portal set to launch in the beginning of July 2007.
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Culinary Institute of America Wins James Beard Best Webcast Award
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St. Helena, Calif. – The CIA has earned a 2007 James Beard Foundation Award in the category of Best Webcast. The Beard Awards are considered the Academy Awards of the foodservice industry, honoring chefs and restaurants, as well as restaurant design, cookbooks, and journalism. The Print and Broadcast Media Awards recognize excellence in food and beverage journalism for material published and aired in 2006 in the United States and Canada.
The CIA's Webcast entry was titled, "The World Culinary Arts Webcast and DVD Series: Savoring the Best of World Flavors: India, Spain, Mexico, and Thailand." The program was produced internationally and at Greystone. It was hosted by instructor Bill Briwa, produced by CIA staff members Greg Drescher and John Barkley, directed by Chad Wilmoth and with filming provided by Jonathan Elliman of Cephrus Creative Services. The program complements the CIA Worlds of Flavor programs, including the Worlds of Flavor International Conference & Festival, Worlds of Flavor Online, and the Worlds of Flavor Travel Programs. This is the second award won by Cephrus in the Food and Wine sector.
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Cephrus Delivers Compelling Fundraising Film for Aldea Children Services
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Napa, Calif. – Cephrus is pleased to announce that the final cut for the Aldea Children Services video is now complete and received rave reviews during their fundraising gala at the Carneros Inn, located in Napa, CA. The five-minute video covers the 35-year history of the program and includes interviews from some of their clients and staff members. The video’s original purpose was to be used at fundraising events, but was so compelling that it was a natural decision to make the video available on their website for everyone to enjoy.
“We have been working with the non-profit sector for over 12 years and continue our commitment to help these organizations get the word out about their programs,” says Jonathan Elliman, Director of Creative Services. “From the San Francisco Food Bank to the Monterey Bay Aquarium, Cephrus has a long-standing history of delivering top-notch quality for every project,” said Elliman.
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Beringer Vineyards Selects Cephrus for Auction Napa Valley Creative Support
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Napa, Calif. – Beringer Vineyards has selected Cephrus to design and produce a 15 foot banner that will be used to direct attention to their Auction Napa Valley lot which includes a recently restored 25 foot Airstream trailer filled with Beringer Vineyards’ signature Private Reserve Cabernet Sauvignon. The banner will be printed on canvas and done completely in house at Cephrus with an Epson 7800Pro which was acquired by Cephrus in early 2006.
“Cephrus certainly enjoys being an extension of the Foster’s Group,” says Craig Aranha, Senior Designer. “Our proximity and intimate knowledge of their 35+ brands offers Cephrus a large competitive advantage,” continues Aranha. “This banner is rather unique as it will be hung vertically. We’ve done that to grab people’s attention along with designing graphics that offer a little ‘tongue-in-cheek’ humor,” says Craig. “The Epson printer provides photo-quality results and we have been very happy with the investment,” adds Jonathan Elliman, Director of Creative Services. “We have many examples of prints displayed around our office that demonstrate both our in-house photography and print capabilities,” says Elliman.
Cephrus can print images up to 2 feet wide and one hundred feet long while providing photo quality results. If your company needs a new corporate identity or graphic design, please feel free to give us a call today at (707) 963-3006.
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Cephrus Completes Brochure Design for Spelletich Cellars
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Napa, Calif. – Cephrus has redesigned Spelletich Cellars’ product brochure just in time for the upcoming Auction Napa Valley on June 9th, 2007. Spelletich Cellars has been a long-time client and naturally selected Cephrus based on past work that has been successfully done for the family.
“This is one example of the services that set us apart from other eCommerce companies as we offer more than just website design and eCommerce software- and do it successfully,” says Jonathan Elliman, Director of Creative Services. “Cephrus offers services such as corporate identity, video production, podcasting, and DVD duplication while other eCommerce companies must rely on third-party subcontractors in order to get this kind of work completed which poses many problems,” says Elliman. “Cephrus has an intimate relationship with our clients, an established rapport with the people involved, and already has a sense of what they are looking for. Subcontractors don’t have this advantage and must come into the project with no previous knowledge of the work already completed for the company,” notes Elliman.
“This is where Cephrus can complete jobs faster for less without sacrificing quality because of our historical knowledge of the company, the people, and the products, and can successfully deliver a project that is complimentary to the materials surrounding it,” says Elliman. “This is just one of the many reasons why companies that choose us for website design also utilize our services for their corporate identity and marketing materials,” says Craig Aranha, Senior Designer.
Through Cephrus’ creative genius, Spelletich now has a product and company brochure that informs their customers with stunning graphics without going over budget. If your company needs a new corporate identity or graphic design, feel free to give us a call today at (707) 963-3006.
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Submerce Enterprise Platform Promotion Helps Set Record-Setting Pace
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Napa, Calif. – As part of Cephrus spinning Submerce off as its own entity, the company is currently offering Submerce Winery and Enterprise Editions with no startup fee through July 31st, 2007. The promotion has set a record pace for new websites to be powered by the Submerce platform.
“We believe that eliminating startup fees could potentially open the door for eCommerce to companies who otherwise may not have the kind of budget allowance required for an eCommerce platform,” says Sarah Elliman, Director of Sales and Marketing. “This also helps lessen the sting for companies who are unsatisfied with another eCommerce provider whose systems are full of bugs or who may not deliver on the features they advertised,” says Elliman. “Vaporware is a common problem with technology companies that are struggling to keep their software new by either misleading their customers with features they don’t have or by advertising features which simply do not work,” adds Tim Holtermann, Senior Programmer. “Cephrus delivers features which meet our strict quality and usability requirements,” continues Holtermann. “This strengthens our clients’ confidence and allows them the assurance that they are using the best tools available without requiring an unrealistic amount of tech support to maintain stability.”
The Submerce Promotion is valid until July 31st, 2007 and will not be extended, so anyone interested in discussing the migration of an existing site is encouraged to schedule a demonstration soon as time is quickly running out.
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Cephrus Adds WYSIWYG HTML Editor to Submerce Platform
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NAPA, Calif. - Our clients voted for it, now they’ve got it. The latest release of the Submerce platform includes new HTML editor tools with powerful features that empower anyone who knows how to use Microsoft Word the capability to build and maintain web pages without having to understand HTML. Content management within the Submerce platform has never been easier or more forgiving with new multiple Undo options and easy automated formatting tools.
“This has become a very common request when meeting with new clients and we’re responding to it,” says Meghan Gohringer, Sales Coordinator. “With the new tools, creating and managing web pages is easier than ever and we have committed our development resources to get it implemented in short order.”
As part of Cephrus’ ongoing $0 Startup Promotion, all new customers will receive the latest release of the Submerce platform which includes the new HTML editor tools.
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Cephrus Completes Production in West Africa for Discovery Channel Documentary
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NAPA, Calif. - Cephrus announced the wrap up of production on the documentary film covering the economic boom on the island of Bioko, Equatorial Guinea. Shot completely in High Definition, Cephrus continues to provide unparalleled quality production services in remote areas of the world consistently and at a fair price.
“Cephrus always delivers professional results while maintaining budget and staying on schedule,” says Ken McGhee, Administrative Affairs representative. “What Cephrus can do with one person, other companies can’t achieve with three,” states McGhee.
Cephrus is known for being called to remote parts of the world and then upon return, for delivering compelling footage which exceeds their clients’ expectations. “Sure, there’s a lot of risk involved, but we thrive on it,” says Jonathan Elliman, Director of Creative Services. “Most of our clients are unsure whether their needs can be met, but when we respond with ‘When do you need it?’ it builds trust and respect for our teams as we deliver on our promise time and time again.”
Cephrus has moved into the post production phase of the project which is to be completed by the end of June 2007.
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Cephrus Offers Unbeatable eCommerce Package Promotion
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NAPA, Calif. - How do you make the best eCommerce software better? Offer it for Free! As part of their ‘Get to Know Submerce’ summer promotion, Cephrus will offer the truly innovative eCommerce and Content Management solution with zero startup fees now until July 31st, 2007. Never before has a deal been this hard to beat. With special pricing on upgrades to the integrated Sales Order Manager and Point of Sale solutions, the price is right to switch, and won’t last long.
“We’re ready to make bold moves in the eCommerce space and allow businesses to take another look at our Submerce platform,” says Sarah Elliman, Director of Sales and Marketing. “In the past, we’ve lost deals based on price rather than features, so we are pulling out all the stops in order to be judged on our product rather than pricing”, continues Elliman. “With heavy competition and a misconception of our company, we’re putting our money where our mouth is and providing a guarantee that no other company will offer,” says Sarah.
Don’t miss this unique opportunity to benefit from the most powerful and user-friendly eCommerce software on the market. You owe it to yourself and to your company to take another look at Submerce.
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Cephrus Continues to Offer Managed Migration Services
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NAPA, Calif.- As part of Cephrus’ ongoing commitment to provide the best customer service experience, Cephrus continues to offer several levels of hands-on customer support designed to help ease the migration from Inertia Beverage Group, eWinery Solutions, Nexternal and many other eCommerce and Wine Club Management systems. As part of the initiative, Cephrus works closely with new clients to offer an extremely easy and painless method of importing existing data such as existing customers, products, shipping tables and many other forms of information into the Submerce platform. It is now possible to switch from your current provider to a much better solution in just days rather than weeks.
“Our goal is to make it extremely easy for new customers to switch to Submerce, which offers better, more powerful eCommerce, Wine Club Management and POS solutions,” says Jonathan Elliman, Director of Creative Services. “Our Submerce platform offers customers direct access to importing and exporting their own data through the included tools and the support of our own highly-trained staff members, all of whom have experience in migrating data from other systems,” continues Elliman. “We understand that we were not the first to market, so we want the opportunity to prove that we are the best on the market. We’ve completed many migrations from various platforms and know from experience that migrations can be overwhelming. We want our customers to know that our customer service teams are dedicated to helping you every step of the way.”
Designed for small to large scale wineries, Submerce is quickly becoming the wine industry’s first choice for a POS with integrated eCommerce. Never before has there been an available solution which offers such powerful and easy to manage eCommerce, Wine Club Management, CRM, and Point of Sale in one powerful application.
And now, Cephrus makes it even more affordable by offering a “Switch to Submerce and Save” Promotion which waives the Submerce startup fees for any company that is currently using a competitor’s eCommerce platform- a value of over $1700. This promotion is a first of its kind for Cephrus and will be offered only through July 31, 2007. See cephrus.com for promotion details.
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Akin Pest Prevention Plus Turns to Cephrus for Corporate Identity and Website
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Melbourne, Florida. – Akin Pest Prevention Plus has selected Cephrus to create a new corporate identity and website further identifying Cephrus as a viable and affordable resource for print and web design. Cephrus competed against many companies across both the United States and abroad and was selected based on their past work and quick turn-around time.
“The quality of work that Cephrus completed in the past and the reasonable prices blew us away when compared to other bids that we received from our RFP,” said Carl Akin, owner of Akin Pest Prevention Plus. “What they have completed in just a couple of days is far better than what our previous designers delivered in weeks if not months” stated Akin. “This website will be another example of how a design can go extremely well when Cephrus is given the opportunity to flex our design muscle,” said Jonathan Elliman, Director of Creative Services. “In just a couple of days, we were able to design a new logo and an overall website design that provides a well-balanced proportion of aesthetics and information.”
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Foster’s Wine Estates Selects Cephrus to Manage 2008 Annual Business Meeting
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NAPA, Calif. – Foster’s Wine Estates announced today that they have selected Cephrus for the third year in a row to be their technical project manager for 2008 annual business meeting. Cephrus was selected based on their past performance of providing competitive pricing and in-depth knowledge of the company.
“We’re very proud to be part of Foster’s ongoing events and being selected for the third year in a row, gives us the confidence that we continue to add value at a very competitive price”, says Jonathan Elliman, Director of Creative Services. “We enjoy working with the entire team at Foster’s and consider ourselves extended family look forward to providing our services for many years to come.”
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Spelletich Upgrades to Submerce Point of Sale with Wine Club Management
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Angwin, Calif. – Cephrus is pleased to announce that Spelletich Cellars has signed up for the highly anticipated Submerce Point of Sale Enterprise Solution in an effort to increase their sales and offer their customers a better customer service experience.
“Spelletich Cellars was one of our first Submerce customers and we’re happy to be a part of their growth,” says Sarah Elliman, Director of Sales and Marketing. “Watching small boutique wineries grow and having our systems be a part of that growth is really important to us,” says Elliman. “We’ve been working with Spelletich since 2004 and as with all of our clients; we look to continue to offer our complete line of services for years to come.”
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Cephrus to Offer Two Ways to Get Started with Submerce
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NAPA, Calif. – In an effort to offer the Submerce platform to companies with smaller budgets, Cephrus will be launching three new ways to get your eCommerce website running. Starting June 1st, Cephrus will offer the first Submerce platform option at one low price without migration services, a second service as a turn-key migration service which provides all customer service and technical support needed to migrate or build your eCommerce website, and lastly, Cephrus will continue to offer complete application personalization for companies who require specialized tools or integration with their existing applications.
“We’ve built Submerce from the ground up to be easy enough for anyone to get started in just a couple of days without having to choose a lower end solution which doesn’t offer the advanced features that our solution offers,” says Jonathan Elliman, Director of Creative Services. “Our company is unique because we are open to application personalization when very few alternate eCommerce companies offer this as a choice. We work closely with all of our clients to develop new modules for Submerce which can custom tailor their installation. We also utilize client feedback when designing new features for future product versions,” says Elliman.
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Preferred Properties Turns to Cephrus for Corporate Identity Redesign
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ST. HELENA, Calif. – Cephrus is honored to be selected as the art agency to redesign the Preferred Properties corporate identity, one of Napa Valley’s top luxury real estate agencies. “One of the reasons why I chose Cephrus was that they think out of the box and have a reputation for delivering a quality product,” says Scott Andersen, owner of Preferred Properties.
“We’re extremely privileged to work with someone with such integrity and vast real estate experience who will allow us the opportunity to showcase a company that has been a market leader for the past 20 years,” says Jonathan Elliman, Director of Creative Services. “Our designers are extremely talented and have tremendous experience working with a range of businesses-from small wineries to Fortune 500 companies. We continually deliver a quality product that will become a boilerplate design for years to come,” says Elliman.
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Cephrus Goes Green with Free Pickup and Delivery to the Napa and Sonoma Counties
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NAPA, Calif. – Today, Cephrus announced a new free pickup and delivery service as part of their commitment to a new corporate initiative to go green and reduce their carbon footprint. Cephrus has made steps to implement this program by acquiring a company owned Toyota Prius hybrid and by installing more power-efficient servers, indoor lighting and appliances.
“We wanted to announce our commitment to reducing our energy consumption by first lowering our office energy costs and secondly, by reducing our travel costs,” says Jonathan Elliman, Director of Creative Services. “We determined that one opportunity to reduce energy costs was to move to new offices which include alternative types of energy-efficient construction,” continues Elliman. “The new space offers 270 degrees of windows which bring in natural light and dual pane glass to keep the office cool. Since many of our employees travel to meet with clients, we’ve been opting to hold more conference calls and online meetings,” says Jonathan. “Our clients recognize these types of meetings can be more productive and easier to schedule. Adding the Toyota Prius hybrid further helps reduce our dependence on gasoline.”
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Cephrus Set to Release Customer Type Auto-Segmenting Module
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NAPA, Calif. – Cephrus released details today regarding their Customer Type Auto-Segmenting Module for their Submerce™ eBusiness solution which offers additional Customer Relationship tools to their already large list of standard features. The new module will allow administrators to configure customer types which can be automatically changed based on the customer’s purchasing habits. Additional features offer the ability to notify the customer that they have been moved to a new level which benefits the eCommerce platform with yet another method of customer communication.
“Wine merchants that use our Submerce™ eBusiness platform will see the biggest advantage since they offer so many products and a range of purchasing habits. These tools were designed to automate many of the tasks they had to manage on a daily basis, allowing them to focus more on sales, rather than administrative duties,” says Tim Holtermann, Senior Programmer. “Wineries will benefit from this module as they can use the tools to communicate to different customer types with incentives and offers that are designed with their purchasing habits in mind,” says Jonathan Elliman, Director of Creative Services.
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Bacchus Distribution Selects Cephrus to Develop Corporate Identity
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NAPA, Calif. – Bacchus Distribution announced today that Cephrus Creative Services has been selected as the creative services agency chosen to design their rebranding and new corporate identity. As part of the transition of their company name to Bacchus Fulfillment, Cephrus will develop new materials and a marketing campaign strategy which will target the California wine industry and beyond.
“Companies select Cephrus based on the value we have to offer as well as on the speed with which we get projects completed,” says Jonathan Elliman, Director of Creative Services. “We prefer to avoid having projects dragged out over months as we share a common goal with our clients to finish projects in a timely manner with outstanding quality,” continues Elliman. “Our designers treat all projects with the same care and amount of enthusiasm and enjoy creating materials that will help your company grow,” says Jonathan.
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Cephrus Releases Submerce Customer Allocation Module
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NAPA, Calif. – After months of development and intense customer beta testing, Cephrus has announced the long-anticipated Customer Allocation Module for their Submerce™ eBusiness solution. Designed for companies that want to promote exclusive benefits to members and select clients, the new module can be added to any of the levels of the Submerce™ product family such as Submerce Point of Sale, Wine Club and eCommerce.
“This is a powerful module that allows Submerce™ users to restrict access to products or for available quantities to be purchased based on the customer type,” says Jonathan Elliman, Director of Creative Services. “So, depending on how many customer types your company has, it allows you to segment the availability of your products since we have no limits on customer types unlike other eCommerce packages,” continues Elliman. “Because this works with all of our installation types, users of our Submerce™ POS have the opportunity to override the restrictions at anytime while still following industry rules,” says Jonathan.
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